B2C Commercial & Strategy Manager

Be A Part Of TDG
We aim to be an integral part of Thai consumers’ everyday digital activities. As the leading figure in this field, our highest objectives are to deliver integrated digital lifestyle, point and pay, and enable technology service provider in Thailand with regional presence. With our merchants covering all facets of daily lifestyle and transactions, we firmly believe that our key target of being the prime digital media and telco ecosystem is within our reach.

Why Work With Us?
To us, the word digital does not merely translate to technology, but it signifies something far more revolutionary and life-changing. As a start up corporation, we have prime leaders and experts from various industries that seek to enhance you professionally and grow together as a company. Accompanied by creative and data-minded specialists, we believe in extraordinary happenings.

Role Description

Develop digital content commercial strategy including pricing, bundling proposition and channel strategy by working with Product Owner, Content Acquisition, Marketing team and other related internal parties
Analyze market trends and consumer insights of market landscape and competitors
Manage E2E process from strategy down to execution by collaborating with both internal teams on telco side, product teams and channel partners
Monitor & improve sales performances
Understand channel complexity and propose appropriate sellout / promotions to increase sellout in each channel
Collaborate with team members to execute sales and marketing campaigns, leading brainstorming sessions to execute product launched plans for internal and external projects
Conduct intensive research to gain an in-depth understanding of all buyer personas

Role Requirement

Bachelor’s degree in marketing, business, analysis, economic or related field, Master degree is preferable
over 5 years’ experience with strategy, digital marketing, channels management, digital goods campaigns and promotions
Proven success in the fast-paced environment
Strong attention to deadlines with growth mindset
Great presentation skill in Thai and English
Knowledge of relevant markets and trends

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